How games work

Game Center

The Game Center is where players go to view active games they are participating in and shows what players what metrics they need to achieve to earn rewards.

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Each game card shows the rules of the game, how to win and your current progress toward winning.

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You can view the current leaderboard and players activities by selecting See Game → to view the Game Details page.

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Game Types

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Game Metrics

When you create a new game, you will select a metric which is used to determine the winner of the game.

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Metrics are set-up on the Manage Metrics page and consist of the metric name and the metric verb. For example, Sales Made. If you don’t see the metric, you need listed, you may add the metric using the Manage Metrics page. The metrics listed on the Manage Metrics pages are determined by the data connector (i.e.. Salesforce) you have configured for your organization. If you don’t see the metric, you need listed when adding a new metric on the Manage Metrics page, contact support.

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Player Target

Some games require a player target. The Player Target value determines the total number of a defined metric players achieve to win. For example, if a game’s metric is Sales Made, and the Player Target is 30. a player must achieve 30 Sales Made to be eligible to win. The game type determines who and when players win rewards. Some games like Tournament do not have a Player Target because the game winners are determined by who has the most of a metric when the game ends.

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Desired Total Metric (ROI )

To help you measure the success of a game, you can specify a game goal, also referred to as Desired Total Metric. When you define a desired total metric, this value is used to calculate the game's ROI.

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The Desired Total is the total amount of a specific metric you want all the players participating to achieve.

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For example, let’s assume you are creating a new race game for your sales team of 12 players to increase the total number of Sales Made this week. Historically, you know that each player typically completes between 3 - 6 Sales Made each week. Given this historical trend and 12 players participating in the race, a realistic game goal may be between 36 and 72.

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You can use the Desired Total to track your return-on-investment overtime. When a game is completed, the Game Details page will show the total amount spent to run the game based on the number of actual winners and the game's ROI.

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The ROI is calculated by taking the desired total divided by games token.

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Game ROI = Game Token Spend / Game Desired Target

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A value greater than 100% indicates players achieved above the games desired target. ROI above 120% indicate you may want to reconfigure the game and set a more challenging target.

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Less than 100% indicates players achieved below the games desired target. ROI below 80% may indicate you need to reconfigure the game and set a more realistic target for your players.

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Players perform best when they feel the chance of winning a game is realistic and obtainable. If you set the player target too high, players may become unmotivated and not even try. A good way to tell this is happening is when games have no winners, or your games ROI is below 80%.

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